RITA BENARROCH, Marketing Warrior
“From a tiny spark may burst a mighty flame”- Dante
Rita plays a pivotal role at RBS life and leads the planning, developing and implementing of marketing strategies for the company including development and growth activities.
She is a dedicated steward of all things that propel this company to the stratosphere!
She wears many hats to elementally ensure all forms of communications, strategies and products fall in line with the company’s overall direction. Her passion lies in service and learning while operating strategically and rolling up her sleeves to work tactfully blending the best elements into a masterful brew.
Rita’s impact on the financial services industry is impressive. She has been helping companies fulfill their marketing potential and achieve a competitive advantage for over 18 years in an industry that is ever evolving. Her resourcefulness and relentless pursuit of excellence is what makes everything better when she’s at the helm.